Business Plan - Strategic Phase Marketing Assignment

Business Plan - Strategic Phase Marketing - Assignment Example The IT consulting firms deal with so many products in different fields from professional services to security firms. The Morab consulting firm is meant to deal with staffing. The staffing industry needs to be up to date with the current technology in order to stay ahead of the complex industry, where good quality and high production is the basis of selling your product or service (Seaby, 2010). The major categories of the products are: The company will focus mainly on linking businesses with experts or qualified technologists for short periods of time for firms that are in urgent need of technologists due to unavoidable circumstances like employee absenteeism due to sickness or other reasons. In other cases where companies need skills and it is a temporary fix, so they need experts to deal with the situation. The software needed for making the staffing possible is based on the hosting the software. In hosting the software, there are two options, either use direct calls to gain access to the software from where it was developed or purchase it since it has limited negotiation deals. In due time be able to develop the software internally (Marks, 2013). Akken cloud is a low rate software engineering company that sells recruiting and staffing software. The delivery policy is based on the type of use and in our case it is going to be self-hosted which means that the software company is going to install the software in our company systems and in return they are going to charge 15% more from the initial buying price. If there are going to be hardware costs the company will decide on the ground on the way forward. The profit margins for the advisory sector is going to be close to 5% in the first month due to the fact the fact that the input in the first month is more and there is a limited number of clients. In the outsourcing department where we are